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  • Four tips on using social media during bargaining and strikes | Canadian Association of Labour Media
    our members took job action in 2012 we searched Twitter during the strike days and prepared sample tweets to send to people who were upset about finding their business disrupted We sent a simple message just letting them know why we were on strike and linking to a page with more detail on our issues Most responded extremely positively Use your Facebook page insights to see which posts people react positively or negatively towards You can see post by post breakdowns of what your fans liked commented on shared or if you re concerned about negative feedback pinpoint what made them hide your posts or unlike your page Here are some other useful free tools for social media monitoring Make sure you re searching for your union name as well as any common misspellings the employer s name industry keywords and any slogans you or the employer s side is using Backtweets lets you search by link so you can see who is sharing your website content your employer s website content or relevant news articles on your dispute and what they re saying Tweetbeep runs like Google Alerts for Twitter Just pick your keywords and it will email you results of their mentions on Twitter free and paid options Socialmention runs a real time search on keywords on social media as well as blogs and microblogs like Tumblr sites and represents graphically the breakdown in public sentiment positive negative or neutral Tweetreach lets you search a Twitter account username a keyword or a specific tweet URL to see how far it has spread who the key influencers are on that topic what times of day it s been active and more Topsy Topsy runs similarly to socialmention and has a nicer interface and graphics but in my experience tends not to be as finely tuned You don t need to use all of them try them out and figure out which one best suits your needs 4 Handle Negative Commenters Quickly and Appropriately Any kind of bargaining or strike situation can cause tempers to flare and people to comment negatively on your social media Having a comments policy will not only let commenters know what is and isn t allowed on your page but it will also give you principles to use when deciding whether to delete respond to or ignore a negative comment There are three kinds of negative critical commenters classic trolls members of the public or your union with legitimate disagreements and people with a vested interested in opposing your union e g employers or their allies Classic trolls are those commenters whose primary purpose is to upset you Sometimes you can recognize them by their use of clearly fake user names and avatars if the commenter is a Twitter account with almost no followers and a fake picture chances are it s a troll More often you can recognize them by their hyperbolic and even outright offensive comments Classic trolls should always be ignored Twitter

    Original URL path: http://calm.ca/article/2014/four-tips-using-social-media-during-bargaining-and-strikes (2015-04-05)
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  • Don’t want to get sued? Here are 10 things all labour activists should know about defamation | Canadian Association of Labour Media
    where other people control access To wit letters to the editor of major newspapers articles in major publications organizations official publications letters to employers or politicians or heated exchanges at public meetings Big publications have legal departments and are more likely to have editors who know what they are doing and this affords some protection The latter two examples come under the two traditional privilege defences for defamation that is circumstances in which defamatory statements may nevertheless be published because the publication is traditionally deemed to be a public good Don t press your luck but it s a fact that you also usually have more practical leeway to criticize a politician than say a businessman because there s a potential political cost to them if they sue you Defamation danger zones increasingly include blogs Twitter Facebook and other social media sites as word gets around to litigious individuals that defamation actions can be profitably pursued for comments in such forums Moreover commentary there tends to be cruder and angrier 4 Canada is not the United States Most of us would agree this is a generally good thing But in matters of defamation law Americans are at a significant advantage because of the longstanding commitment of the courts in that country to the principle that debate on public issues should be uninhibited robust and wide open U S Supreme Court N Y Times vs Sullivan 1964 Many Canadians assume the law is the same here because they saw it on TV Alas this is simply not so Canadian defamation law does not effectively protect your Constitutional right to free expression It makes it hard for you to defend yourself if you are sued even if the plaintiff has a lousy case It makes it easy for the rich to shut you up 5 Know the key problems with Canadian defamation law Damages are assumed so the defendant must prove there was no damage done to the plaintiff s reputation not to be held liable The onus is on the defendant to prove there was no defamation Even if you are in the right defamation defences can be expensive A defamation case that goes to court could cost participants as much as 30 000 Damages awarded seldom exceed 30 000 The most effective traditional defences truth and fair comment both require that the underlying truth must be proved in court This can be hard 6 Know your defences and write with them in mind Well geeze this sounds gloomy But if you know the defences for defendants and write in a way that shows you understand them you will insulate yourself against many suits They are It s true and you can prove it in court so say how you know It s a reasonable comment based on something that s true and can be proved in court so explain the logic for your conclusion don t just assume it s obvious It was said in a legislature or a court

    Original URL path: http://calm.ca/article/2014/don%E2%80%99t-want-get-sued-here-are-10-things-all-labour-activists-should-know-about (2015-04-05)
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  • Labour News Roundup - September, 2014 | Canadian Association of Labour Media
    injured in Afghanistan and discharged before qualifying for his pension Approximately 1 100 of the 6 200 soldiers discharged because of health conditions since 2009 left the military before serving the years required to collect a full pension according to documents obtained by CBC The Conservative government has vigorously defended the policy Tories revive anti union bill The Conservative government is making moves to revive and ram through an unconstitutional and draconian bill that would force unions to hand over basic financial information to the Labour Minister Just as the bill is about to be brought through the Senate again Conservative Senators are attempting to cut short debate so as to help whisk through bill C 377 through Senate skirting the scrutiny that caused the bill to be gutted last time it came in front of the upper house President of the Canadian Labour Congress Hassan Yussuff said this maneuver is not merely about pushing through C 377 but also C 525 which would make it harder for workers to join a union and easier to decertify it Hugh Segal the now retired Conservative Senator who was vocally critical about the bill said Bill 377 was badly drafted legislation flawed unconstitutional and technically incompetent when it was amended last time Unamended it has not now become perfect simply because one senator retired to do other things British Columbia settles with school teachers but more legal fights loom Even though the BC teachers strike was ended through a negotiated deal BC premier Christy Clark said the government will take the court case over the right to bargain class size and composition to the Supreme Court More than 31 000 B C teachers voted mid month on the tentative agreement with 86 per cent of them voting to accept the deal BCTF president Jim Iker said the deal wasn t perfect but said it did provide gains for teachers protect their charter rights and increase support for students The Globe and Mail reported on a secret meeting between the BC premier and the head of the BCTF with CLC President Hassan Yussuf acting as an intermediary that helped end the strike CETA negotiating text revealed The text of the Canada EU trade agreement the Comprehensive Economic and Trade Agreement CETA was finally revealed with Harper staged a big celebration in Ottawa But last minute opposition from Germany could have serious consequences for the talks given that reopening it at this stage would mean the deal is effectively dead The deal according to the Council of Canadians grants more rights for corporations at the expense of citizens through a number of measures longer patents for big pharmaceutical companies forcing people to pay more for their medicine restrictions on municipal government provisions for local companies which will lead to less local jobs and a much feared clause that gives corporations the ability to challenge government regulations with lawsuits rolling back rules to protect environmental health and labour standards But opposition in Canada is building

    Original URL path: http://calm.ca/article/2014/labour-news-roundup-september-2014 (2015-04-05)
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  • Minimum wage jobs pay a penny more than they did in 1975 | Canadian Association of Labour Media
    in 1975 according to a study by Statistics Canada The average minimum wage in Canada in 2013 was 10 14 an hour while the 1975 minimum wage expressed in today s dollars averaged out to 10 13 That s a pathetic penny an hour increase over four decades At the same time almost all major expenses including childcare rent housing food and transport have risen dramatically Workers are stuck in the middle We have had positive economic growth over the past four decades over and above the inflation rate That s why I say that all workers should share in the growth that they produce including those who are earning minimum wage said Erin Weir economist for the United Steelworkers union Of the 13 U S states that recently raised their minimum wage rate 10 have experienced above average job growth said Armine Yalnizyan senior economist at the Canadian Centre for Policy Alternatives This fact undercuts the argument shared by big business that minimum wage increases hurt the economy The Statistics Canada report also found there is now a bigger portion of Canadians earning the minimum wage with 6 7 per cent of all paid employees earning those wages in 2013 up from five per cent in 1997 Young employees less educated employees part timers and people in service industries are most likely to be paid minimum wage On the positive side campaigns across North America have been successfully advocating for an increase in the minimum wage to bring about more equality and fairness More information Workers Action Centre Share the infographics Thanks to the awesome fightfor15 minimum wage campaign for these infographics Contact us if you require an infographic that includes statistics for your province or the design files Sources Cost of child care Cost of rental apartments Minimum

    Original URL path: http://calm.ca/article/2014/minimum-wage-jobs-pay-penny-more-they-did-1975 (2015-04-05)
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  • Labour News Roundup - Summer in Review | Canadian Association of Labour Media
    signs are going up all across the country People are organizing Municipalities are taking action Wal Mart workers celebrate Supreme Court decision Former workers from the Jonquière Quebec Wal Mart could celebrate a victory in June after the Supreme Court of Canada ruled Wal Mart broke the law in 2004 Wal Mart shut down their Jonquière location shortly after employees there formed a union with the United Food and Commercial Workers UFCW The Supreme Court decision said the store closure violated Quebec law forbidding any change to working conditions from the time a union is accredited until the first collective agreement is signed While the Court cannot compel Wal Mart to re open its store it sent the case to an arbitrator who will likely force the company to pay damages to the 190 workers who were laid off Despite it s notoriously anti union policies in the United States and elsewhere Wal Mart claimed they did not close the store because of the unionization Paul Meinema UFCW president disagrees In a statement released after the decision he said year after year Wal Mart uses dirty tricks to stop its associates from exercising their democratic right to join a union and that is exactly what happened with the employees at the Jonquière store New labour movement forum launched at Rabble Rabble has started a new series that examines the current challenges of Canada s labour movement UP Canadian Labour Rising is curated by Nora Loreto a CALM editor currently on leave The series features writing about organizing strategy and tactics grassroots movements and offers perspectives from rank and file workers labour leaders and progressive writers and analysts Its latest article makes a case for why workers and unions should unite against the latest generation of trade pacts in view of the threat they pose to labour rights public services and social programs and positive government intervention in the economy As one year anniversary of Lac Megantic disaster passes workers still being blamed and corporate profits still priority The one year anniversary of the Lac Megantic oil train disaster was commemorated in early July with marches vigils and renewed demands for the government to take safety more seriously which has dragged its heels on reforms in response to the disaster In 2014 the federal governmentgave in to industry lobbying and removed the requirement that oil trains have someone in attendance at all times The United Steelworkers also are setting up a fund to cover the legal costs of two workers charged in connection with the oil exposition calling their conviction and trial a smokescreen that distracts from the real culprits the federal government and the MM A Railway company In 2012 the Canadian government granted the company authorization to run trains operated by just one worker which coincided with the company starting to carry oil part of a trend of massively increased shipment of fossil fuels by rail We are appealing to people s generosity to help ensure that these workers

    Original URL path: http://calm.ca/article/2014/labour-news-roundup-summer-review (2015-04-05)
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  • Download our new guide on how to edit a newsletter | Canadian Association of Labour Media
    are eligible for 10 free copies All you need to do is pay for postage If you want more than 10 copies then each copy after that is 3 Please contact us at editor calm ca if you would like copies We will have this offer available until we sell out Media Training Conference CALM Newletter Tutorials Presentations given at the CALM Media Training Conference in Toronto Workshops included help

    Original URL path: http://calm.ca/pdf/2014/download-our-new-guide-how-edit-newsletter (2015-04-05)
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  • CALM 2014 Awards | Canadian Association of Labour Media
    White Wednesday The United Nurses of Alberta s Wear White Wednesday campaign uses clear compelling messaging to educate the public about the consequences of eliminating nursing positions both for health care professionals and patients By calling on nurses to visibly support the campaign by wearing white combined with a multi media communications strategy inviting patients to talk to nurses about the campaign the UNA opened opportunities for face to face conversations and meaningful outreach to those whose support is crucial to successfully combatting planned staffing changes by Alberta Health Services 8 Katie FitzRandolph Winner Staff HEU The Guardian HEU s Guardian stands out first and foremost for the caliber of writing in its pages and a clean cohesive design Well organized and well edited it brings together a wide variety of content ranging from practical tips of immediate relevance to members to longer journalistic articles The Guardian manages to be both self reflective and outward looking and the topics covered demonstrate an attention to community engagement and a commitment to advancing the interests of workers as a whole locally and internationally Check out their issues Winner Volunteer CUPW Pacific Perspectives CUPW s Pacific Perspectives combines a distinctive editorial character and quality content with sharp and varied design More than just a newsletter it brings together information reportbacks and analysis with broader strategic insights to arm members as they take on the significant challenges currently faced by postal workers The publications fighting spirit balanced with an upbeat friendly tone make it an inviting and refreshing read Check out their issues 9 Excellence in Print Layout Staff Produced winner Professional Employees Association Simple consistent and well designed A good combination of images infographics copy and design elements an excellent use of colours and photography that reflect enhance the PEA brand Check it out Volunteer Produced winner CUPW Pacific Region Playful and creative use of typography photography and illustrations The inside content is clear colourful and bold Check out their issues 11 Best short video made for TV broadcast or online distribution Winner Veterans Campaign PSACIn labour media short videos are most frequently outreach tools to raise awareness on current campaigns but the ones that do best at this combine clear narrative structures with all the available storytelling tools of video as a medium The winner in this category shows strong production values but its virtues are in its clear presentation of parallel story lines orally accompanied by well integrated musical scoring and an effective use of subject cutaways a simple stylistic device that keeps our attention and sympathies with the real life characters They use these devices to make a strong and focused case against the closure of Veterans Affairs offices across Canada Congratulations to director Nelson Tam of Toronto s Pomo Boho Media and to the Public Service Alliance of Canada for their Veterans Campaign video Watch the video 12 Best narrative video or video series documentaryWinner Prairies Video Project PSACNarrative and series video both give the filmmaker more leeway to

    Original URL path: http://calm.ca/article/2014/calm-2014-awards (2015-04-05)
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  • Labour News Round-up, April 7 - April 21 | Canadian Association of Labour Media
    April 16 2014 to make as much as male workers did in 2013 The earnings gap between men and women is now 31 5 percent and according to human rights and labour lawyer Mary Cornish the gap has not improved much since the Pay Equity Act was passed in 1987 when it stood at 38 percent Cornish argues that unless the province comes up with a serious plan for gender pay equity it will take another 52 years for women s earnings to catch up to men s But there are signs that the province may be getting farther away from that goal In 2010 the pay gap was 28 percent Since the recession women s average earnings have dropped 1 400 while men s average annual earnings grew by around 200 According to Deena Ladd of the Worker s Action Centre one of the reasons the gender wage gap persists is because of the rise in precarious employment like temp agency work and the dominance of low wages in sectors that tend to employ women CBC announces major cuts to jobs and services CBC announced a massive programming cutback including an end to regional expansions and service reductions amounting to 130 million from their annual budget Six hundred fifty seven workers will lose their jobs over the next two years as a result almost ten percent of the CBC s permanent workforce CBC has struggled to maintain their programming announcing it would no longer bid on contracts to broadcast sporting events Notably the CBC will no longer broadcast NHL games with the rights instead going to Rogers The announcements are the culmination of budget shortfalls brought on by a longtime Conservative strategy of gradually underfunding the Canadian public news provider Government funding fell from 1 03 billion in 2011 to 913 million in 2014 CCCE report exaggerates tax burden for Canadian corporations A report by the Canadian Council of Chief Executives CCCE purporting to show how heavily Canadian corporations are heavily taxed and are a major funder of government programs and services actually manipulates data and under cuts how much tax they actually pay Of the flasy 40 6 billion figure it claims their 63 member companies paid in 2012 almost half of this is just personal taxes and CPP and EI contributions that their employees pay When you crunch the numbers the CCCE s report shows that the corporate income tax rate is only 17 5 percent well below the combined statutory federal provincial rate of 25 percent and hardly the burden that the CCCE makes it out to be Youth unemployment levels remain high Stubbornly high levels of unemployment among young Canadian workers continue despite talks of an economic recovery In 2006 youth unemployment was 12 2 percent but it has since risen to 13 6 percent However almost half of those counted as employed are only working part time and do not make enough to support themselves Young Canadians face highly precarious employment often taking contract

    Original URL path: http://calm.ca/article/2014/labour-news-round-april-7-april-21 (2015-04-05)
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