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  • Promising Restaurant Merchandising Programs
    six tips will help you boost your profit 1 Incorporate merchandising from the start Most new restaurant and foodservice concepts consider and incorporate merchandising displays and areas right from the get go Smart owners have their restaurant interior designers work alongside a merchandising consultant when initial design plans are started so there is no need to backtrack or redesign your restaurant when you decide to put a merchandising program in place 2 Activate all senses at the door As soon as customers walk onto your restaurant s property you have to stimulate all five senses to heighten the experience Take into consideration not only what your restaurant looks like but also the smell coming from the kitchen the type of music and volume you choose to play and the different textures to touch By activating these senses you help build enthusiasm for what your customers are about to taste 3 Use your menu as a merchandising power tool Your menu is your greatest marketing tool and should be used beyond simply listing the dishes you serve and their prices The average customer will spend around three minutes looking at your menu so it needs to entice them to not only order your most profitable items but want to order more than just one Better your menu should entice your customers to want to come back to try other dishes 4 Provide demonstrations and food samples Sure food samples make sense in grocery stores or bakeries but in a restaurant Why not Pass out small food samples of your signature dishes to customers waiting for tables or to customers sitting at the bar Demonstrations are one of the most cost effective ways to show customers your food tastes great and they should order it 5 Cross merchandise menu items and products

    Original URL path: http://www.restaurantcentral.ca/Sixwaystomakemerchandisingwork.aspx (2016-02-14)
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  • Impress your guests with upgraded washrooms
    Retention Workplace Safety Business Finance Accounting Business Plans Success Stories Franchising Business Strategy Buyers Guide Restaurants Canada Buyers Guide Q Would you enter into a promotional partnership with other local businesses Link Click here Diane Chiasson Chris Elliott Roger Mittag Janine Windsor Devon Peart Chad Finkelstein Kristin Menas Liana Robberecht Jordan Knox Go Tip of the Week Impress your guests with upgraded washrooms April 15 2014 Tweet Leave a comment Restrooms are a great place to add a bit of a WOW factor to your restaurant Apart from ensuring that they are clean modern and attractive consider adding something fun and humorous in them The idea is that you want your guests to be entertained in your restroom You want them to come out and tell their dining companions that they have to check out your restrooms This helps to create a buzz about your restaurant and hopefully more customers Courtesy of Diane Chiasson FCSI President of Chiasson Consultants Inc a restaurant foodservice and retail consulting firm in Toronto Contact Diane at 416 926 1338 or email her at chiasson chiassonconsultants com See more great tips Get employee feedback Go digital with your customer loyalty programs Craft an appropriate reservation

    Original URL path: http://www.restaurantcentral.ca/upgradedwashrooms.aspx (2016-02-14)
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  • Today's tip for Canada's restaurant and foodservice industry: Evaluate the competition
    Safety Business Finance Accounting Business Plans Success Stories Franchising Business Strategy Buyers Guide Restaurants Canada Buyers Guide Q Would you enter into a promotional partnership with other local businesses Link Click here Diane Chiasson Chris Elliott Roger Mittag Janine Windsor Devon Peart Chad Finkelstein Kristin Menas Liana Robberecht Jordan Knox Go Tip of the Week Evaluate the competition not the neighbours April 29 2014 Tweet Leave a comment It is important when reviewing your pricing to compare your strategy to your actual competitive set Often restaurants compare their pricing to their neighbours the bars and restaurants that are geographically closest to them Compare your pricing to the top five locations most similar to your restaurant Do a little bit of digging and you will get a better sense for who else your guests are thinking about when looking to visit your location Courtesy of Matt Rolfe CEO of Barmetrix Global a hospitality coaching and consulting firm dedicated to helping their clients increase profits through improved inventory control staff training and engagement exercises and retail pricing strategy evaluation For more information visit www barmetrix com See more great tips Impress your guests with upgraded washrooms Get employee feedback Go digital with

    Original URL path: http://www.restaurantcentral.ca/Evaluatethecompetition.aspx (2016-02-14)
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  • Today's tip for Canada's restaurant and foodservice industry: Get employee feedback
    Business Plans Success Stories Franchising Business Strategy Buyers Guide Restaurants Canada Buyers Guide Q Would you enter into a promotional partnership with other local businesses Link Click here Diane Chiasson Chris Elliott Roger Mittag Janine Windsor Devon Peart Chad Finkelstein Kristin Menas Liana Robberecht Jordan Knox Go Tip of the Week Get employee feedback March 24 2014 Tweet Leave a comment Encouraging your employees to give feedback can help you run a more efficient and successful business Consider hosting a quarterly roundtable with a few of your employees from both the front of house and back of house to listen to their comments suggestions and criticisms and act upon their feedback This will not only make your employees feel more empowered but you will also learn a lot more about what is happening in your restaurant operation Just remember to keep the conversations positive and not to get defensive over any criticisms they might have Courtesy of Diane Chiasson FCSI President of Chiasson Consultants Inc a restaurant foodservice and retail consulting firm in Toronto Contact Diane at 416 926 1338 or email her at chiasson chiassonconsultants com See more great tips Go digital with your customer loyalty programs Craft an

    Original URL path: http://www.restaurantcentral.ca/Getemployeefeedback.aspx (2016-02-14)
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  • Today's tip for Canada's restaurant and foodservice industry: Go digital with your customer loyalty programs
    Business Plans Success Stories Franchising Business Strategy Buyers Guide Restaurants Canada Buyers Guide Q Would you enter into a promotional partnership with other local businesses Link Click here Diane Chiasson Chris Elliott Roger Mittag Janine Windsor Devon Peart Chad Finkelstein Kristin Menas Liana Robberecht Jordan Knox Go Tip of the Week Go digital with your customer loyalty programs March 10 2014 Tweet Leave a comment Almost every business now has some kind of loyalty program So much so that our wallets are bursting with various punch cards that people just leave at home therefore no more loyalty It may be time to go digital with your loyalty program Check out software solutions like www bellycard com to see how you can create a loyalty program that is easy to use and has a punch card that can be found on your customer s phone rather than shoved somewhere in his her kitchen drawer never to be seen again Courtesy of Diane Chiasson FCSI President of Chiasson Consultants Inc a restaurant foodservice and retail consulting firm in Toronto Contact Diane at 416 926 1338 or email her at chiasson chiassonconsultants com See more great tips Craft an appropriate reservation policy Monitor

    Original URL path: http://www.restaurantcentral.ca/digitalcustomerloyaltyprograms.aspx (2016-02-14)
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  • Today's tip for Canada's restaurant and foodservice industry: Monitor social media
    Wages Salaries Training Recruitment Retention Workplace Safety Business Finance Accounting Business Plans Success Stories Franchising Business Strategy Buyers Guide Restaurants Canada Buyers Guide Q Would you enter into a promotional partnership with other local businesses Link Click here Diane Chiasson Chris Elliott Roger Mittag Janine Windsor Devon Peart Chad Finkelstein Kristin Menas Liana Robberecht Jordan Knox Go Tip of the Week Monitor social media February 25 2014 Tweet Leave a comment With today s rampant use of social media it is very important to keep track of what people are saying about your restaurant or foodservice operation online Try using sites like sproutsocial or socialmention which will alert you every time someone posts a review of your operation online at such websites like Yelp Zagat Urbanspoon CitySearch etc This way you are able to react quickly to any negative reviews or use rave reviews in your promotional work Courtesy of Diane Chiasson FCSI President of Chiasson Consultants Inc a restaurant foodservice and retail consulting firm in Toronto Contact Diane at 416 926 1338 or email her at chiasson chiassonconsultants com See more great tips Craft an appropriate reservation policy Find a fan in everyone by promoting sports events Use postcard

    Original URL path: http://www.restaurantcentral.ca/Monitorsocialmedia.aspx (2016-02-14)
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  • Top seven types of baked goods at Canadian restaurants
    Robberecht Jordan Knox Go Top seven types of baked goods at Canadian restaurants Kristin Menas January 7 2014 Tweet Leave a comment Chocolate cake takes the cake as most popular type of baked goods According to Technomic s MenuMonitor database chocolate cake is the top type of baked goods offered on Canadian menus This classic dessert is an indulgent go to option for many diners Many restaurant operators feature chocolate cake on their menus as a reliable dessert standby Some operators menu a gourmet take on chocolate cake with ingredients like oatmeal stout crème anglaise raspberry coulis and dark chocolate mousse Carole s Cheesecake Café for instance offers a Chocolate Truffle Cake topped with Belgian chocolate ganache housemade chocolate curls crystallized orange peel strips and chocolate flakes Fruit pies and crisps represent the second most popular type of baked goods appearing 91 times on Canadian menus Diners looking for a healthier dessert option might turn to fruit pies and crisps because fruit is seen as intrinsically healthful Leading fruit flavours featured in fruit pies and crisps include apple lemon blueberry and cranberry ABC Country Restaurant is one concept that offers a wide range of fruit pies including apple blueberry and strawberry varieties Cookies are another top dessert found on Canadian menus with 82 items classified Other Cookies specialty cookies beyond the familiar chocolate chip oatmeal or peanut butter varieties Some cookie varieties featured on Canadian menus include butter toffee cookies cinnamon sugar cookies fudge cookies and sugar cookies Quick service concept Cookies by George offers a wide range of freshly baked cookies beyond the traditional varieties such as cappuccino chocolate almond chocolate and macadamia nut See also Top seven types of appetizers on Canadian restaurant menus Canadians go loco for Mexican cuisine Top six types of Mexican entrées Chicken rules

    Original URL path: http://www.restaurantcentral.ca/Toptypesbakedgoods.aspx (2016-02-14)
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  • Eight restaurant trends to expect for 2014
    will be seeing a huge influence from the Middle East featuring foods flavoured with spices such as zatar and sumac Freekeh a toasted green wheat will also begin making appearances on menus as well as the breakfast dish Shakshuka made of eggs poached in tomatoes chili peppers onions and spices Also expect to see flavours from South America particularly Brazilian cuisine as well as bold Asian flavours such as gochujang parilla shishito peppers and togarashi spices make a statement 3 Healthy snacks Move over potato chips and pretzels This year we will see an influx of healthy snacks hit the market including snacks made from seaweed dried legumes flax chia hemp coconut oil dried fruits nuts and other healthy alternatives Also expect to see quinoa replace flour for cookies muffins bars and other dessert treats Consumers can now snack without feeling guilty about what they eat 4 Bread and spreads Restaurant diners can expect to see some interesting spreads accompanying their bread baskets this year Traditional butter will be replaced with flavoured hummus and eggplant dips compound butters mixed with olives fresh herbs and even beets or animal fats like whipped lardo 5 Sweet and salty desserts In 2014 expect to see many savoury items like salt and bacon mixed into dessert items Salted caramel will be in everything from ice cream to cheesecakes to croissants to pie it will be the most popular flavour of the year Ethnic desserts will also be prevalent this year like the Peruvian picarone a fried sweet potato and kabocha squash beignet Korean rice cakes or fusion items like miso glazed donuts 6 Rise of the mixologist Restaurants will no longer employ a bartender who simply pours beer wine and mixes standard cocktails Expect to see the rise of the mixologist or bar chefs

    Original URL path: http://www.restaurantcentral.ca/restauranttrendsfor2014.aspx (2016-02-14)
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